For Customer Acquisition
How many of these sound familiar?
“I’m prepping for a fundraise and want to be proactive about building relationships with my ideal investors.”
“I know there’s more I could do as a founder to show customers why they need to work with my company.”
“I need to make a key hire, but the candidates who’ve applied so far aren’t the right fit for our mission and vision.”
“I want to get invited onto podcasts and interviewed for articles in key publications to expand our company’s reach.”
“I need to find the right partners to help grow our company faster.”
Let's build your founder brand so the right people take notice — and take action.
How We Can Help
The World Wants to Hear Your Story (We'll Help You Tell It)
What do all of our clients have in common? incredible visions, ideas that deserve to be heard, and very little time to share those first two with the world. Thankfully, we’ll never take up huge chunks of your time to make great thought leadership happen.
How it Works
What We Believe
I’m Alyssa, the founder behind this thought leadership and storytelling practice. There’s one word I kept coming back to as I was building Owl Street Content. A word that so perfectly describes the inspiring startup founders I’ve met throughout my career.
That word? Misfit. We’ll have to forgive Merriam-Webster. They describe a misfit as “something that fits badly” or “a person who is poorly adapted to a situation or environment”. Sounds pretty negative, doesn’t it? But hold on a minute.
Founders DO fit badly. With conventional thinking. They ARE poorly adapted. To the way the rest of the business world does things.
So here’s to the misfits. The ones who can’t be bothered with fitting in. The ones who had the wildest imaginations on the kindergarten playground. The ones who’ve always been fearlessly original because they couldn’t imagine any other way of living. The ones who are most likely to lead with: “I have a crazy idea… hear me out”. The ones who aren’t afraid to ask the hardest questions.The ones who throw out the instruction manual again and again. The ones who’ve taken life and career leaps without a well-formed plan.
We need more misfits sharing their stories and how they think about their companies, industries and the world. More crazy ideas. More refusal to do things the way they’ve always been done.
If you’re reading this and nodding your head… are you in?
Download Our Free Guide
3 Months of Writing Prompts for Founders
Kickstart your thought leadership and grow your audience with enough content for the next three months.